For those of you venturing into Google AdWords territory, you may have noticed that your keywords have a “quality score” attached to them. Quality score is the numerical value that is given to each of the keywords used in your campaign, and is calculated based on several criteria such as 1, 2 and 3.

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Tags: cost per click, Google ad words, pay per click, search engine marketing

Once you enter into the world of Internet marketing, there are two words that you will continue to run across over and over again: AdWords and AdSense. Like a lot of people, you might not be completely sure of what they even are, or how they can benefit you. So, to clear the air just a bit, check out three things you should know about each before you make that dive into the Google marketing Space.

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Tags: adsense, adwords, banner ads, Google, marketing, pay per click, search engine, seo, Small Business