Building customer loyalty is a core goal for anyone marketing a business. Recruiting brand loyalists can be a grueling pursuit, but one that can pay dividends. We’ve provided a few ways you can take things even further by making your customers your friends.

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Tags: brand loyalists, brand loyalty, customer loyalty, Foursquare, geo-location, Gowalla, location based apps, Small Business, small business tips

Brian Solis is one of the top thought leaders in the world of new media. I had the opportunity to sit in at his session at SXSW, and synthesized my thoughts, boiling some of his most brilliant insights down to the best tips and soundbites.

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Tags: Brands as media, Brian Solis, Comcast Frank, Conversation Prism, CRM, customer relationship management, Dennis Crowley, Engage!, Foursquare, Frank Eliason, Jeremiah Owyang, new media, newtek web services, Social Media, South By Southwest, SXSW, web 2.0